Everything You Need to Know


Time & Location

April 28th at 10:00 AM CST – May 1st, 12:00 AM CST

Sheffield, 4900 Hatch Blvd, Sheffield, AL 35660, USA


About the Event

Course Outline

Day 1- Morning

• How to create a simple and executable business plan

• How to choose a business name and obtain a license

• How to trademark your name and protect your intellectual property

• How to build your inventory

• How to establish services and create pricing packages

• How to generate a contract

• How to hold a consultation with your client

• Where to purchase your inventory {comprehensive list}

• How to brand your business

• How to build basic backdrops

• How to get paid

• How to excel in event planning

• Q&A

Lunch 

Day 1- Afternoon

• How to create centerpieces {hands on exercise}

• How to build backdrops {hands on exercise}

• How to organize for a “real life” event

• Official event prep

Day 2-All day 

• Luxe Labs and Installation for a “real wedding and reception”

• Pizza and Pajama Party that night 

Day 3- “Real Life” Event

• Installation for a “real wedding and reception”

• Official Photos with a professional photographer 

• Role Assignments

• How to Have a Swift and Successful Breakdown 

• Wrap Up & Departure  

Hotel Recommendations {2-3 Night Stay Recommended}

The Clarion {Host Hotel; it was renovated this year}: https://www.reservationdesk.com/hotel/6039360/clarion-inn-sheffield-al?cid=sem::TPRD::AW::::::clarion%20inn%20sheffield%20alabama::e&creative=517449563196&device=c&AdPos=&utm_source=google&utm_medium=cpc&utm_term=clarion%20inn%20sheffield%20alabama&utm_campaign=&iv_=__iv_p_1_a_809083675_g_66108107713_w_kwd-459227241276_h_9012663_ii__d_c_v__n_g_c_517449563196_k_clarion%20inn%20sheffield%20alabama_m_e_l__t__e__r__vi__&gclid=Cj0KCQjwh_eFBhDZARIsALHjIKcR8QbKVpaf7RoisuwLdDhYhv-wKI5xiF_f0AdNjtpe9aI3L643110aArtkEALw_wcB

The Stricklin Hotel:

GunRunner Boutique Hotel:  http://gunrunnerhotel.com/

Marriott Shoals Hotel & Spa: https://www.marriott.com/hotels/travel/mslmc-marriott-shoals-hotel-and-spa/

Residence Inn by Marriott Florence: 

Hampton Inn & Suites Florence-Downtown: 

Airport Recommendations:

Huntsville International:  1 hour drive to Florence

Muscle Shoals: 15 minute drive to Florence

Nashville: 2 hour 30 minute drive to Florence

*WE WILL PROVIDE LUNCH AND MATERIALS EACH DAY

Airport Recommendations:

*WE WILL PROVIDE LUNCH AND MATERIALS EACH DAY

*BREAKFAST & DINNER WILL BE ON YOUR OWN

* MUST STAY TO THE END TO RECEIVE CERTIFICATE

***These are the hotels that we are recommending, however, should you decide on a hotel outside of this list please read reviews on www.tripadvisor.com prior to booking.  

COVID INFORMATION FOR TRAINING:

Below you will find the precautions that we are taking regarding COVID:

* Temperatures will be taken at the door.

*  Masks are required for everyone.

* There will be assigned seating and workstations.  

* Hand sanitizer will be distributed.

* Social distancing will be in place at all times.

* If you have been around anybody who has tested positive for COVID or if you have symptoms of COVID you are asked not to attend.

*We ask that you respect everyone's space and stay 6ft apart especially for the elderly and other children.

* IF YOU ARE NOT COMFORTABLE WITH ATTENDING THIS IN-PERSON WORKSHOP; THERE  IS AN ONLINE OPTION AVAILABLE.

Spring 2022- Luxe Academy {in person, hands-on}

Buy nowLearn more
  • Everything You Need to Know
  • Event Process Map.pdf
  • Recipe_Card_for_100_guest.jpg
  • Melanie Turner Designs & Events Sample.pdf
  • Proposal for CSFCO United Way Girlfriends Gala.pdf
  • Sample Pricing.pdf
  • Recipe_Card_for_50_guest.jpg
  • Recipe_Card_for_200_guest.jpg
  • Recipe_Card_for_150_guest.jpg
  • Luxe Academy Workbook.pdf
  • table_linen_guide_chart.pdf
  • Simple Business Plan for Event Planners.pdf

READ AND WATCH THIS BEFORE COMING!!!!!

  • LUXE ACADEMY BUSINESS OVERVIEW
  • Dance Floor

LUXE ACADEMY ITINERARY

  • LUXE ACADEMY ITINERARY.zip
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